Competitor® is pleased to once again be the official lane line for all NCAA Swimming Championships in Divisions I, II, and III taking place this month. “We take great pride in making sure the NCAA coaches and swimmers have the best lanes by their side at the NCAA Championships,” says Competitor President, Brad Underwood. Every […]
Competitor has named Kristen Linehan Omli as Vice-President. Kristen previously served as the Director of Marketing for eight years, bringing with her a long and highly-acclaimed career in swimming and expert knowledge of the sport to Competitor. “We are all excited to congratulate Kristen on her promotion to Vice-President,” says Brad Underwood, President of Competitor. […]
Competitor is pleased to sponsor the Aquatic Professional of the Month award and feature in collaboration with the Association of Aquatic Professionals (AOAP). The AOAP is a professional membership-based organization with a goal to bring together professionals from all aspects of aquatics to network, educate, advocate, enrich, and improve the aquatic industry across the U.S., […]
USA Swimming recently announced the renewal of its partnership with Competitor, the leading manufacturer of lane lines and other swim products for competitions around the world. The company will continue to serve as the Official Lane Provider for USA Swimming through 2025. “Competitor Swim has been a partner of ours for many years, and we […]
Competitor has a long history in the swimming world, starting as a division of Kiefer-McNeal in 1968 in Akron, Ohio. With distributors throughout the United States and in countries around the world, Competitor has grown into the internationally recognized and admired brand and industry leader that it is today. Since that time, Competitor has gone […]
Our team members are the heart and soul of Competitor, and that begins with the dedication of our President, Brad Underwood. We recently had the chance to chat with Brad about how he came to purchase Competitor, the goals he has for the company, and what he feels makes Competitor stand out from others in […]
Competitor is pleased to sponsor the Coach of the Month award and feature on SwimSwam, shedding light on a U.S.-based coach who has risen above the competition. There was no shortage of potential winners for 2021, as the quality of coaching is stronger than ever. Competitor is pleased to have recognized the following recipients of […]
Kristen Linehan Omli has been the Director of Marketing for Competitor for eight years, bringing with her a long and highly-acclaimed career in swimming and expert knowledge of the sport. Perhaps it is in part to her influence that Competitor emphasizes the needs of the swimmers when it comes to their products. “We think of […]
As we celebrated 53 years of Competitor earlier this month, I couldn’t help but take a moment to reflect on how far we have come as a company and the sense of gratitude I have for Competitor, our team, our customers, and the sport of swimming. First of all, I am exceptionally proud of our […]
The Director of Marketing for Competitor, Kristen Linehan Omli focuses her time on sales, marketing, and product development. With Competitor for eight years, Kristen brings with her a long and highly-acclaimed career in swimming and all of the experiences and life lessons that come with it. Kristen was part of the University of Florida Women’s […]
