Competitor Swim was established with the introduction of the Non-Turb™ Racing Lane at the 1968 Summer Olympics. This lane set a standard in the industry, as it was the first flexible swim lane to effectively dissipate turbulent water while simultaneously creating a wave control barrier for optimum racing conditions.
The Competitor Racing Lane eventually evolved into today’s Gold Medal Racing Lane™ whose patented technology was introduced at the 1992 Summer Olympic Games in Barcelona, Spain. Competitor’s Gold Medal Racing Lane™ has proudly been the choice of 9 of the past 12 Olympic Games, most recently at the 2012 London Games.
Closer to home, Competitor Racing Lanes have been used in countless Men’s & Women’s Championships, numerous high school State Championships and USA Swimming events across the country.
Every customer is different. Every pool is different. We believe each and every lane should be built specifically for each customer. All of our lanes are custom built by hand with pride, passion, and expertise. We take great pride in the fact that all Competitor Racing Lanes are manufactured and assembled PROUDLY in AMERICA.
Competitor Swim’s line of products also includes stor lane reels, pace clocks, backstroke flags and the Original Swedish Goggle. We bring the same passion and commitment to each of these swimming accessories, as we do to our lanes and the sport of swimming.
In the fall of 2012, Brad Underwood acquired Competitor Swim. Brad brings 20 years experience in Management, Product Development and Sales in the Sports Industry. Under his leadership, the Competitor Swim team’s #1 goal will always be superior customer service and the delivery of quality products in a timely manner.
“We believe the name Competitor Swim should be synonymous with distinction in the mind of our distributors, the industry leaders and swim coaches – but most of all, our swimmers, who are the inspiration for our standard of quality and excellence. The swimmer and their commitment to the sport, is the reason we are in business in the first place.”
Competitor Swim’s new leadership and production team is committed to a detail-oriented customer service experience that delivers a quality product that is assembled and shipped in an efficient time frame. We expect our customers to challenge us on this commitment!
Since 1960, Competitor Swim® has been the international leader in the production of racing lanes and other swim products for competitions around the world. As the official lane marking system of FINA, LEN and nine Olympic games — including the 2012 games — Competitor Swim® provide constant lane and water surface control for competition events as well as for daily workouts. Molded and assembled using U.S.-made components, Competitor Swim® are durable, easy-to-set-up and store, and are sold through distributors, licensees and dealers worldwide.
Whether competing in the Olympic Games or helping the next generation of kids learn to swim, Competitor lane lines and flags have been by my side every stroke of the way.
Competitor Swim offers excellent customer service and is the industry’s standard for competitive racing ropes